A clear ice cube making system featuring smart design and a durable build. Directional freezing forces air and impurities to the insulated tray bottom and out of the ice cubes. Enjoy big, beautiful 2-inch square clear ice blocks in your favorite cocktails, whiskies and more. Pure ice, clear and elegant. Numerous design features added for consumer convenience and product durability. The compact size of the system makes a small footprint in the freezer, and room for additional units if desired.